February 22, 2023

6 Unconventional College Recruitment Strategies To Revolutionise Your Recruitment

Maham Anwaar
Product Designer | Fullstack Developer
Unconventional College Recruitment Strategies

Let's start by discussing why college recruitment is a brilliant idea and why you need a couple of strategies under your belt to do it successfully.

Oh to be young... to be full of dreams, hopes, ambitions, and the dream to change the world. These are the priceless qualities all college students possess which is why companies should be lining up to hire them. They bring fresh perspectives, unique ideas, and boundless energy to the table. They are in search of a place where they feel valued and are eager for learning and growth. They are the perfect potential candidates for companies that want to build dynamic, cross-functional teams.

Now how does one achieve that? This is where this article will help you navigate through the rough and challenging terrain of college recruitment.

Rule the Online Landscape

Do you even exist if you don't have an online presence? Ok, that may be an exaggeration but you get what I mean.

You must put effort into carefully crafting your online brand. You don't just want college students to know you exist...you want them to believe that YOUR COMPANY IS THEIR DREAM COMPANY! And one such way to do that is to work on your brand image. And once you succeed, college recruitment will be a breeze for you. Eventually, you'll have to stop going to college campuses because students will be coming to you.

Here are some tips:

Clickbait Potential Candidates through Email Marketing Campaigns  

When engaging in college recruitment, your goal isn't just to make the students remember you. NO!

Your goal is to develop a meaningful and valuable connection with prospective students. One way to do that is to establish a direct line of communication with them through their email inbox. And to keep the communication alive, you'll need an epic email marketing campaign.

Read more about how to engage candidate and why is it important.

Razzle & Dazzle the College Campus

Ready, Set, Interview! Conduct Campus Interviews

Filter candidates on the spot. Don't just collect their resumes and leave. Make the most of the time while you are there. Conduct on-the-spot interviews. This is what makes your college recruitment really effective.  

Recruit on Autopilot - Implement a Referral Program

Let's be honest. College recruitment is not just time-consuming, it is expensive. It is better to do it as little as you possibly can. One such way to ensure that is to implement a referral program when you have to go there. Introduce the program not just to the students but also to the teachers. Who can be a better referrer than the actual teacher? Give them incentives for referring quality students to your company. Build effective and meaningful relationships with them.

Invest in Emerging Talent

College recruitment isn't just about finding new talent, it is also about nurturing emerging talent.

Conclusion

College recruitment doesn't just help companies find potential candidates, but it is also a great way to market themselves to the public. With the competition for top talent getting fiercer every year, companies need to make an imprint on the minds of the students. Therefore, investing in college recruitment strategies is crucial for companies to remain competitive and secure a steady pool of qualified candidates.

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Hirecinch is one of the best applicant tracking system I have used ever, literally my my job easier

Hirecinch is one of the best applicant tracking system I have used ever, literally my my job easier

Hirecinch is one of the best applicant tracking system I have used ever, literally my my job easier

Hirecinch is one of the best applicant tracking system I have used ever, literally my my job easier

Hirecinch is one of the best applicant tracking system I have used ever, literally my my job easier

Hirecinch is one of the best applicant tracking system I have used ever, literally my my job easier

Hirecinch is one of the best applicant tracking system I have used ever, literally my my job easier